Handcrafted Foods embarked on their journey with a vision of decentralizing access to premium homemade pickles, pastes, and powders, enriching kitchens with authentic flavors. In their nascent stages, they sought to crystallize a distinctive brand identity. Our collaboration commenced with the pivotal task of crafting a logo, the cornerstone of brand representation. We meticulously distilled the essence of Handcrafted Foods into a minimalistic yet impactful emblem, encapsulating the ethos outlined in their brand description. Beyond logo creation, our comprehensive approach extended to furnishing the client with detailed usage guidelines, ensuring versatile adaptability across various platforms. Our commitment transcended mere logo design, encompassing the holistic branding spectrum, from banners to voucher covers, ensuring a cohesive and compelling visual identity for Handcrafted Foods.